Planning Your Novel Part 3 "Pitches and Book Tags"

by Elva Cobb Martin

In Part 2 we talked about "Premise" and how it will actually help you write your pitch. Never mind pulling your hair out. You can access Parts 1-2 in my archives.

So what is a pitch (or log line) and how does it differ from a book tag?

A pitch is a one or two sentence nutshell that explains what your book is about. 

Imagine someone asking you, "What is your book about?" (Some one like an editor or agent that you may run into at a conference and you only have a few moments to tell them about your book). 

Here are some examples of pitches:

1) Jacob Marshall must avenge his father's honor by implicating Serena Jones' father, only to realize revenge often hurts the innocent.

2) Rachel York determines to unearth the truth about her brother's reported death by taking a position at an historic tea plantation, only to realize the truth may destroy her new found love and could even cost her life.  (This was my pitch for Summer of Deception which helped snag a contract and can be found at https://www.amazon.com/dp/B071L28PHH )

Want to try your hand at a pitch?  Here's a simple template that has helped me:

(Your protagonist) _________MUST __________(critical plot goal) BY ______________(action or conflict)  
ONLY TO REALIZE __________________(what the character learns about life that helps him change his goal during journey of book

Tags are a briefer hook, like back cover copy first line or byline in a movie. You'll need this for your book cover and tweets.

To boldly go where no man has gone. (Star Wars)
Don't go in the water (Jaws)
Collide with destiny (Titanic)
Power comes with a price (The List by Robert Whitlow)
Can love survive a summer of deception? (for my novel Summer of Deception)
Falling in love with a pirate was never part of her plan. (for my novel, In a Pirate's Debt).

My Premise for my current wip helped me write my Pitch. Of course, it's an inspirational romance.

To recap, my tweaked premise for my wip is: Love, forgiveness, and determination can overcome the most horrifying experiences and poor choices when God is invited into the equation.

Here's a rough draft of my pitch:

"Marisol Valentine flees after murdering the Spanish nobleman who sexually assaulted her only to find herself caught in a net of kidnappers for the King's colonization of the New World which threatens to derail her forever from love, security and decency until she discovers a God who can work good even from evil."

How's that for a long sentence? But it gets the job done--for now. ( :

Thanks for stopping by. Please do leave a comment and a sample pitch, if you have one. And share this blog if it has been helpful.

Blessings,
Elva Cobb Martin